Now This Entry: 29 October 2001 / Potter merchandise

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Monday, 29 October 2001 : "Potter merchandise"

The movie's not here yet, but people are already seeking out Harry Potter paraphernalia to buy:

Harry Potter merchandise flies off the shelves[AP/Salon]

Hot sales of Harry Potter games, puzzles, trading cards and other items are delighting stores that were looking ahead to a bleak holiday shopping season.

Only about several hundred products are being released, compared with more than a thousand that Warner Bros. does for a typical blockbuster... [Warner Bros.] also decided against Harry Potter promotions in fast-food restaurants.

What gets to me is that only issuing several hundred merchandise items counts as restraint...

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